From Prototype to Product

This was the initial prototype along with the animation included in video 1.

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2nd Prototype – This is the second prototype scanner which was added to Draft 1 Video included in the submission. As you can see the background is lit more professionally and includes a vignette to add to the focal point of the video.

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Initial Prototype – Inspection machine model – created before I found out about there own in house inspection machine model

 

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Colour Inspection Machine

This ended up being the final product as C-Tex already had an inspection machine model. Therefore I decided to incorporate this into my final pieces and scrap the scanner entirely as there is already videos of it taken by Josh and Adam. Also the C-tex model looks a lot more professional and when added to my background and lighting looks pretty good i think. It also helps to show the clients this as they will know exactly what it is without getting too abstract and creating my own interpretations of various mechanical objects.

 

Searching for Feedback!

I still feel that I am struggling with the lighting and also just looking for more professional feedback from seasoned pros and experts within C4D. Instead of using survey monkey to ask basic yes or no questions, which don’t provide much in the way of helpful and constructive feedback and criticism, I have decided to post in the C4D Café forums to see if any expert motion graphic designers can help to push me forward in the right direction and give some much needed feedback and advice. The last time I used this I also included a survey. However I have realised that the questions I was asking were a bit constricting in there answers and I have decided to just let people give more general and personal feedback which could help me uncover things I didn’t even consider. In short i have realised that a simple yes or no answer to a question that might not even be relevant to the information I am really trying to collect from the survey is not a very productive way of thinking and leaves no option for any other answers or feedback.

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Hopefully this approach will reach more of a technically minded audience. I will also be sending out the completed videos along with the filming that we did yesterday to some of the clients clients (target audience) as this will be the real test in terms of completing and solving the visual communication problem at the heart of this project.

Catering for an international audience – Design Methods

This is something that as a group we all have to consider when creating our videos. As well as the actual language used it is also necessary to look further than that and consider different colour theory for different countries and the eastern hemisphere. Therefore I decided to look at several sources to see if I could find some pointers and tips to point me in the right direction.

Designing for an International Audience

Although all these links are more related to web design it is also important to consider several elements relating to colour and also the specific audience within the different countries.

“Studies have shown blue to be the least offensive color for international audiences, which explains why so many websites use “corporate blue.””

“For example, on a dashboard widget in Western countries, green means great, red means danger. In China, those colors are reversed and have the exact opposite meaning because culturally, red is a sign of happiness and well being. White is typically a sign of purity, clarity and innocence, but again, in Asian cultures, it symbolizes death and mourning.”

This is very important to consider during my own design process making sure to use non bias and non threatening colours.

“The difference is obvious. Chinese audiences prefer a much more cluttered home page with loads of information cramped in, while English audiences prefer a cleaner interface with a few neat categorisations.”

Design from East to West

Could this be true of Visual animated content as well and if so would this effect the Chinese market if we tried to simplify everything to cater for a solely western market?

Although I am not really involved with the call outs and translation of them into several different languages (outlined in the brief) I came across a website through doing this research. I have suggested in the group chat that google translate might not be the most effective and efficient way of collecting a wide range of translations in a short period of time. It is also risky as it is more often than not incorrect. More political blunders in the link below!

Why Relying on Google Translate is a Bad Idea

The website is called Phrase app and translates from within the app to help efficiency within international companies on a project by project level. Although this is not the purpose of our project the reliability and accuracy is a lot higher as this is a standalone platform.Screen Shot 2017-05-04 at 18.01.22.png Forget Google Translate 3 Ways to get Accurate Translations

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I also found a few cheaper alternatives, however there is a free 14 day trial with phrase app which is all we need considering the project deadline is the 12th of May.

 

 

Group Efficiency and working as a team

Throughout this final project process it has been very beneficial to work as part of a team as these skills will be needed for future projects working within a design studio and or freelance team.

In order to work effectively and to tight deadlines it has been essential to communicate and meet regularly. Our last meeting as a team was with the client on Wednesday, where i also acted as a runner during the filming process. We also keep in constant contact with each other through online messaging (Facebook messenger) Screen Shot 2017-05-04 at 17.43.52.png

This means that we are constantly checking up on each other and motivating each other. This is something I really value within a team as it is good to get a sense of what stages everyone is at so that you don’t feel that you are falling behind everyone or vice versa. It is also good to get constant feedback even if that is from members of the team, it still helps to get an idea of the direction the 3D elements need to be / are going.

 

Researching Instructional Videos (Specifically 3D)

 

 

 

All these videos are similar in what they provide to the customer. They are basically instruction manual styles but animated in 3D. This is very similar to what i want to recreate. However the pre-installation video is more about asking the customer to tell C-tex what they need to know about there machines so that they can send a pretty much complete colour machine ready for fixing on. By this I mean things like dimensions of the company’s own machine so C-tex can create a correctly sized rig. Also what side the computer / control box is own and which way the fabric rolls. Therefore instead of showing the customer how to build the machine from scratch i just need to show through animation which information C-tex need to receive in order to proceed with the order.

However I am definitely going for the same basic structure of showing them what they are getting and where exactly the information that C-tex need can be found, with the same clear white infinite background to keep it simple and not too cluttered.

Although the instructions will be 80 percent visual I thought it would be a good idea to look at tips for written instructions as this will help give me insight on what a video could do to help and speed up these tips. Also the same tips really apply for video and so it helps to understand both sides of the issue.

9 Tips for Writing Effective Instructions

  1. Know your audience. Have an idea of your submitter’s demographic and background so you can include language and terms that you know they will understand.
  2. Keep your instructions short and concise. Don’t say something in 30 words that you could say in 7 and limit each instruction to one main idea. There’s an acronym on the internet–tl;dr–which translates to “too long; didn’t read.” Don’t succumb to this.
  3. Use the simplest terms. Your audience may be new to online collection (or submitting materials in general) or English may not be their primary language. Use small words.
  4. Have contextual instructions. Make sure that your instructions are in a place nearest to the appropriate activity and at the appropriate time in the collection process.
  5. Place sequential instructions in a numbered list and optional instructions in bullets. Instructions that are in steps should resemble a recipe. Those that are optional or alternate (this OR that OR the other) don’t need to be in numbered order, but make sure you include your “ORs” between bullets. (This is a numbered list because there is at least somewhat of an order to these steps.)
  6. Use the imperative mood. Make your instructions specific commands instead of vague statements (you may have noticed I’ve been trying to do this as much as I can). Example: “Select one topic below,” instead of “Please pick from this list of topics.”
  7. Call attention to warnings. Style warning text bold and even change font style/size if it’s not too aesthetically jarring. You can also make the text red, but realize that some colorblind users may not be able to make the distinction between red and black/dark gray text.
  8. Give it a dry run. Have some staff try going through the process and see if they suggest revisions to your instructions. Go through the instructions on your own and picture yourself in the role of submitter. If possible, have a few trusted contributors test the instructions and provide feedback before you open the site to everyone.
  9. Don’t be afraid to change the instructions. Making the instructions clearer halfway through the submission process at least makes it easier on the late arrivals.

9 Tips for Writing Effective Instructions

and also looking at what makes an effective training video to see which points interlink and compare them, and then which are different and solely used for video or written.

10 TIPS TO MAKING MORE EFFECTIVE TRAINING VIDEOS

1. Use a Script  – Don’t Ramble

Too many people tend to want to skip to the fun part – the shooting, and not work with a script, storyboard, shot sheet or any type of plan to getting their training video done. This wastes a lot of time and doesn’t inform the audience well, and key points can be missed or lost in translation.

2. Keep it Short – Be Concise and Succinct

People have very short attention spans nowadays, especially for internet video. They have a lot of distractions taking them away from your video.

3. Audio is MOST Important!

Videomaker harping on the need for good audio is like listening to a broken record. (You remember those, right? Black vinyl discs with grooves that spun on a player with a diamond needle that projected cool tunes in the old days?) Some people still don’t get it – your audience will forgive bad video, but will tune out due to bad audio.

4. Simple Background and Lighting

An elaborate set isn’t necessary for most How To videos, and in fact it often detracts from the subject at hand.

5. Use Two cameras or Shoot it Twice – Then Edit it!

Many people really want to do a training video in one long shot, with one take. More power to them. You can’t run the camera and do the demo at the same time effectively, and zooming in then out to illustrate points wastes time.

6. Closeups and Cutaways of the Action

Closeups are necessary for most training videos. Whether it’s to demonstrate a techniques or show a collection of materials needed, most training videos will have some cutaways of closeup shots.

7. Add Simple Graphics

From an Open Graphic that tells the audience what you are demonstrating to a Closing Graphic that tells them where to go for more, graphics are essential for all training videos. Even the easiest entry-level consumer video editing programs can make simple titles nowadays.

8. Check out Examples Online

Critique them for how you think you’d learn to do the technique yourself.

  • Are they too sloppy? Can you understand what the message is implying? Do you feel confident that you can do the process they are teaching? Is it rushed or does it drag to much? Does it have a busy backdrop or distracting background?

9. Bonus Material

If you’re making the training video to sell on a disc, adding bonus material to the DVD is a good way to elicit sales other than just views from a free online audience.

10. Teaser – More to Come!

always leave them wanting more.

  • If your training video is one in a series that runs online, you can have a short 10 to 20 second teaser at the end advertising the next video in the series using a simple voice-over that discusses what the next video will be along with an expected time it might appear. Don’t forget to add your product name, company or business name and website.

 

As I am reading this i can see that quite a lot of these points we are already implementing which is definitely a good sign and this research has definitely helped me realise that we are heading in the right direction with everything!!

Project 5 Animation Sequences

For project 5 there is around 4 main 3D sequences that occur in video 2 and 3. These are highlighted in the storyboards.

These consist of showing the ctex machine and its flower pattern lights (the animation used for the concept/prototype)

Showing the fabric rolling left and right so that the customer knows to notify ctex about which direction the fabric rolls on their own machine.

Showing a PC on the left and right of the machine so the customer knows to notify ctex about which side the controller will be standing on.

And lastly the control box being closed to show dimensions needed to install. Or if they don’t have one to offer purchase of correctly sized control box.

Therefore I have created a timeline and lists to hopefully create all the assets in the allotted time.

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As you can see so far I have created most of the initial assets needed for the animations however I still have to create the control box and also figure out a way to actual get the fabric to roll.

I have also created a basic setup where most of the animations will occur. Although this is very early stages and really just a jumping off point in terms of layout and structure.

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I tried to use this tutorial to add movement to the fabric but unfortunately on my first attempt i couldn’t get the motion graphic elements moving. This was very irritating however I will attempt it again with a more thorough understanding of the concepts behind it and hopefully it will be second time lucky… Watch this space….

 

I have also made a start on the computer side to side animation as i have created all the necessary assets for this section. Again it is really basic with no real texturing or lighting etc. However it is a starting point for further development….

 

PROJECT 5 – The Final Brief

For project 5 I will be revisiting C-TEX and making a further 2 videos to complete the C-TEX Colour package. These will be available after the client has made the initial purchase of the machine and therefore will go into a lot more detail about pre installation of the machine and also training there workers to use the machine, and also showing the managers how to get the right information that they need from the spreadsheet that the program creates. Detailing different information about the materials being tested.

The first video is the sales video which was completed for Project 3.

The second video is a pre installation guide –

Pre-Install Video Script

Should be less than 5 minutes

Thanks for buying c-tex colour, this video guides you through 2 things:

1. The information we need from you in order to manufacture c-tex colour ready for you

2. For you to prepare ready for the installation

So…the information we need.

Firstly, we need a photo of where you would like c-tex colour to be installed. Here are some examples…

Then we need some dimensions so we can fit c-tex colour to your machine

Here we show you the dimensions we need

Secondly we need to know the direction the fabric is flowing in: please indicate this with an arrow

Thirdly we need to know at which side of the machine you wish the PC and Operator monitor to be located

Also please take a photo of your length measuring wheel (if you already have this installed) so we can assess how to fit our encoder onto this

Lastly, machine construction: Please indicate the materials your machine is made of and thicknesses. For example, Solid Mild Steel 6mm thick, Mild Steel Box Section 2mm thick with section of 100 or Wooden Section 15mm.

Therefore, the photo you send us will need the additional information as shown here (photo with all details on)

We can then build c-tex colour to fit your machine

Onto the second step:

For the installation we need:

Network Access to machine area for us to connect the c-tex colour PC to your network

Electrical power: single phase

If you have not purchased a control cabinet from us and you will be providing yourselves this needs to be onsite when we arrive. We require minimum internal dimensions of Height: 1000mm, Width 600mm, Depth 600mm. The operator monitor can be mounted above the control cabinet of you can purchase a control unit with monitor surround.

If you have not purchased a PC from us and you will be providing yourselves, please ensure this meets the specification we list in our agreement document and is available when we arrive onsite

If you are running c-tex colour for an inline process, for example a continuous dye range or sanforiser or compactor we will also need a mains compressed air supply provided, to include a regulator and moisture capture mechanism.

When we arrive onsite for the installation we need to meet with your factory engineering manager and IT manager to present what we are going to be doing while onsite and what support we need.

We will also need a meeting room with a projector or large monitor in order to give a training presentation for 1 hour. For the training we will need your colleagues who will be: operating c-tex colour, analysing the results of c-tex colour and managing the implementation of c-tex colour.

Adam has done these rough storyboards which really helped me to visualise what exactly needed to be done in terms of 3D animations. As this is the job role i will be fulfilling for this final project. I will of course have to make some more detailed sketches of what exactly needs to be shown in 3D and camera movements etc, however this quick visual is very handy for mapping out the whole video 2 sequence.

 

The third video is a training video – Full Script to follow…